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Overview | Who is Specsavers? | Pros and cons of Specsavers | Who are Amplifon? | Pros and cons of Amplifon | Conclusion
When searching for a dependable hearing aid provider in the UK, it’s essential to invest time in doing research, a step that will undoubtedly pay off. But where should you start?
Begin by exploring trusted resources, such as reputable comparison websites and authentic customer reviews, to pinpoint providers with a solid track record, like those featured in the Which? Report.
Key considerations should include the provider’s qualifications, expertise, and experience within the industry. Aim to choose one that offers a broad selection of hearing aid brands and models, ensuring you can find the right fit for your individual needs.
It’s equally important to assess the quality of their customer service, particularly their aftercare offerings.
By conducting thorough research, you can make an informed decision and select a reliable hearing aid provider. In this article, we’ll compare two popular hearing aid retailers in the UK, Specsavers and Amplifon, to help bring more clarity to your decision-making process.
Specsavers and Amplifon are two popular hearing aid providers in the UK. While Specsavers is a well-known name on the high street, Amplifon, though still known, is perhaps not as widely recognised.
We believe it could be useful, from a consumer perspective, to explore the pros and cons of both Specsavers and Amplifon.
In our experience, many of our customers tend to compare Boots with Specsavers rather than Amplifon. However, we believe that contrasting Specsavers with Amplifon offers valuable insights for those researching hearing aids, particularly if it’s your first time exploring options.
The key point is that you’ve already taken the important step of acknowledging your hearing loss and recognising the need to improve your hearing, and that, in itself, is the most significant hurdle to overcome.

Specsavers is regarded as the largest hearing aid retailer on the UK high street. With around 600 locations, either standalone or within their optician branches, they certainly boast an impressive presence.
They offer hearing aids from two manufacturers, typically changing every few years. As of now, these are Signia and Phonak.
However, the majority of the hearing aids they provide are from their own "Advance" range. These "Advance" hearing aids are also made by Signia and Phonak but are based on older generations of technology rather than the latest models.
As a result, the Advance range lacks the advanced features and improvements found in the newer branded versions.
It’s also important to note that because the Advance range is exclusive to Specsavers, only their dispensers are able to reprogram or maintain the devices. Therefore, if you need to have your hearing aids adjusted by an audiologist from a different company, it’s unlikely to be possible.
They provide a home visit service for your convenience.
Consumers generally regard the services they offer, including customer support, hearing tests, and the overall experience, as being of a high standard.
Consumers tend to rate them as average in terms of staff knowledge, professionalism, and experience.
Specsavers hearing aids are also considered average when it comes to their appearance, range, comfort, and overall suitability for the wearer.
As previously mentioned, access to aftercare is quite limited. For example, if you need your devices adjusted, you'll have to return to a Specsavers dispenser.

Although Ampifon is an Italian company, it has established a strong presence in the UK and now operates in 18 countries worldwide. Their headquarters are based in Milan, with a UK office located in Manchester.
Currently, Ampifon runs around 200 centres across the UK and employs approximately 100 dispensers. Like Hidden Hearing, they offer a home visiting service, though it's important to note that this service isn't available in all areas of the UK.
Ampifon entered the UK hearing aid market in 2006 through its acquisition of Ultravox, which owns brands like Amplivox, Ultratone, Sietech, and Hearing Health.
While they don’t have ties to any specific hearing aid manufacturer, they’ve built a strong working relationship with Resound over the years.
As a result, most of the hearing aids they sell are from Resound. To put things into perspective, around 11% of their customers opt for Widex, while approximately 19% choose Phonak hearing aids.
We believe you shouldn’t be paying over the odds for your hearing aids. While they’re an important investment, the price should be reasonable, transparent, and include essential benefits like aftercare, a warranty, and more, with no hidden charges.
Price is often one of the biggest misunderstandings surrounding hearing aids, with many people thinking they’re simply too costly.
In reality, the cost varies based on factors such as the severity of your hearing loss, your budget, your lifestyle, and whether features like advanced technology and connectivity matter to you.
For instance, when we assess your hearing, review the results, and take your specific needs into account, we may find that you don’t require high-spec or feature-packed devices. If that’s the case, we’ll recommend hearing aids that are a perfect fit for you.
The hearing aids you choose might not be the priciest models, but they’ll be the right ones for you, designed to improve your hearing, keep you connected, and truly enhance your life. Finding the right solution is a game-changer.
Even if your hearing loss, lifestyle, technology and connectivity needs require a premium hearing aid – our prices are always up to 40% off the high street.
Plus, we can carry out our services either in a clinic or in the comfort of your own home.
To find out how Hearing Aid UK can change the way you hear life, call free on 0800 567 7621 or fill out the quick form at the bottom of the page.
Specsavers vs Amplifon: What are the differences?
Switching to a New Hearing Aid Provider
Boots Hearingcare vs Hidden Hearing: What's the difference between the two? Do not spend hundreds of pounds without getting a second opinion from us.
Not only are the prices great, but the service is fantastic! Many thanks to your team.In general, any audiologist will always recommend to you the hearing aid model that best suits your needs. Here is a useful checklist to make sure that is the case.
If you have significant hearing loss in both ears, you should be wearing two hearing aids. Here are the audiological reasons why:
Localisation: The brain decodes information from both ears and compares and contrasts them. By analysing the minuscule time delays as well as the difference in the loudness of each sound reaching the ears, the person is able to accurately locate a sound source.
Simply put, if you have better hearing on one side than the other, you can't accurately tell what direction sounds are coming from.
Less amplification is required: A phenomenon known as “binaural summation” means that the hearing aids can be set at a lower and more natural volume setting than if you wore only one hearing aid.
Head shadow effect: High frequencies, the part of your hearing that gives clarity and meaning to speech sounds, cannot bend around your head. Only low frequencies can. Therefore, if someone is talking on your unaided side, you are likely to hear that they are speaking, but be unable to tell what they have said.
Noise reduction: The brain has its own built-in noise reduction, which is only really effective when it is receiving information from both ears. If only one ear is aided, even with the best hearing aid in the world, it will be difficult for you to hear in background noise as your brain is trying to retain all of the sounds (including background noise) rather than filtering them out.
Sound quality: We are designed to hear in stereo. Only hearing from one side sounds a lot less natural to us.
Fancy some further reading on this topic? You can read about why two hearing aids are better than one in our article, hearing aids for Both Ears, here
For most people, the main benefit of a rechargeable hearing aid is simple convenience. We are used to plugging in our phones and other devices overnight for them to charge up. Here are some other pros and cons:
For anybody with poor dexterity or issues with their fingers, having a rechargeable aid makes a huge difference, as normal hearing aid batteries are quite small and some people find them fiddly to change.
One downside is that if you forget to charge your hearing aid, then it is a problem that can't be instantly fixed. For most, a 30-minute charge will get you at least two or three hours of hearing, but if you are the type of person who is likely to forget to plug them in regularly, then you're probably better off with standard batteries.
Rechargeable aids are also a little bit bigger and are only available in Behind-the-Ear models.
Finally, just like with a mobile phone, the amount of charge you get on day one is not going to be the same as you get a few years down the line. Be sure to ask what the policy is with the manufacturer's warranty when it comes to replacing the battery.
For most people, the answer is yes. But it's never that simple.
The majority of hearing problems affect the high frequencies a lot more than the low ones. Therefore, open fitting hearing aids sound a lot more natural and ones that block your ears up can make your own voice sound like you are talking with your head in a bucket. Therefore, in-ear aids tend to be less natural.
However, the true answer is we can't tell until we have had a look in your ears to assess the size of your ear canal, and until we have tested your hearing to see which frequencies are being affected.
People with wider ear canals tend to have more flexibility, also there are open fitting modular CIC hearing aids now that do not block your ears.
There is also the age-old rule to consider, that a hearing aid will not help you if it's sat in the drawer gathering dust. If the only hearing aid you would be happy wearing is one that people can't see, then that's what you should get.
Most people can adapt to any type of hearing aid, as long as they know what to expect. Have an honest conversation with your audiologist as to what your needs are.
Generally speaking, six or more. Unless it's none at all. The number of channels a hearing aid has is often a simplistic way an audiologist will use to explain why one hearing aid is better than another, but channels are complex, and it is really not that straightforward. Here are some reasons why:
Hearing aids amplify sounds of different frequencies by different amounts. Most people have lost more high frequencies than low, and therefore need more amplification in the high frequencies. The range of sounds you hear is split into frequency bands or channels, and the hearing aids are set to provide the right amount of hearing at each frequency level.
Less than six channels, and this cannot be done with much accuracy, so six is the magic number. However, a six-channel aid is typically very basic with few other features and is suitable only for hearing a single speaker in a quiet room. The number of channels is not what you should be looking at; it's more the rest of the technology that comes with them.
As a final note, different manufacturers have different approaches. One method is not necessarily better than any other. For example, some manufacturers have as many as 64 channels in their top aids. Most tend to have between 17 and 20. One manufacturer has no channels at all.
Manufacturer's warranties typically last between 2-5 years, depending on the brand and model, and cover defects in materials and workmanship. This includes repairs for component failures, electronic malfunctions, and manufacturing defects, but excludes damage from misuse, accidents, or normal wear. Most manufacturers also include loss and damage insurance for the first year.
We handle all warranty claims on your behalf, liaising with manufacturers and ensuring you get replacement devices quickly when needed. This comprehensive warranty coverage, combined with our lifetime aftercare, gives you complete peace of mind.
Our hearing tests are completely free, whether at our clinics or in your home. Unlike other providers who charge £30-£100 for home visits, we believe hearing healthcare should be accessible without financial barriers. Our comprehensive assessments include examination by a registered audiologist, audiogram results, and personalised recommendations.
All testing, future adjustments, and ongoing support are included at no extra cost. While NHS tests are also free, typical 6-week waiting periods often lead people to seek immediate private testing. We provide prompt, professional assessments that fit your schedule and budget.
Yes, we offer completely free home visits throughout the UK, and this service is included in our prices with no additional charges. Home visits are particularly valuable for people with mobility issues, busy schedules, or those who simply prefer the comfort and convenience of their own environment.
Our audiologists can conduct full hearing tests, fit hearing aids, and provide ongoing support in your home. This service sets us apart from many providers who either don't offer home visits or charge extra for them.
We can offer prices up to 40% lower than high street retailers because of our business model. As a network of 200+ independent audiologists, we don't have the massive overheads of large retail chains - no expensive high street premises, no sales targets pushing audiologists to sell the most expensive options, and no costly marketing campaigns.
However, we maintain the same buying power as the big chains because we purchase on behalf of our entire nationwide network. This means you get access to the same premium hearing aids with professional service, but at genuinely competitive prices.
We offer a comprehensive 60-day money-back guarantee, which gives you twice the industry standard time to properly assess whether your hearing aids are right for you. This extended period recognises that adjusting to hearing aids takes time, and your brain needs several weeks to adapt to the amplified sounds.
Unlike many providers who offer just 30 days, we believe 60 days gives you the confidence to test your hearing aids in all the situations that matter to you - from quiet conversations at home to busy restaurants and outdoor activities.
When we refer to a product as 'Latest Launch', we mean it is the latest to be released on the market.
When we refer to a product as 'New', we mean that the product is the newest hearing aid model on the market.
When we refer to a product as 'Superseded', we mean that there is a newer range available which replaces and improves on this product.
When we refer to a product as an 'Older Model', we mean that it is has been superseded by at least two more recent hearing aid ranges.