Head of Online Medical Content
Audiology Expert

Overview | Ten practical things you can do now | Key takeaways | Conclusion
Last Hearing Aid UK Update: 07
We're all reasonably good at the basics of staying healthy, such as eating properly, moving our bodies, and getting enough sleep. But when was the last time you actually thought about your ears?
Most people don't give them a second thought until something goes wrong, which is rather unfortunate because many hearing problems are entirely preventable.
Your ears are remarkably resilient, but they're not indestructible, as noise exposure, poor habits, and simple neglect can all contribute to hearing loss later in life, and once that damage is done, it's permanent.
The good news is that looking after your ears doesn't require anything complicated or time-consuming.
Just a few sensible habits can make a real difference to preserving your hearing for decades to come. Here are ten practical things you can do to maintain good ear health, starting today.
If you're like most people, you listen to music through headphones or earphones regularly, for instance on your commute, at the gym, or whilst working. The problem is that most of us have the volume far too loud without realising it.
Follow the 60/60 rule: listen for a maximum of 60 minutes at a maximum volume of 60%, which gives your ears a fighting chance. Prolonged exposure to loud sound through headphones is one of the main contributors to noise-induced hearing loss, and it's entirely preventable. The quieter you can comfortably listen to your music, the better it is for your long-term hearing.
There's another issue with earphones that people don't often consider, which is that they prevent your ears' natural cleaning cycle. Earwax that would normally shed and work its way out can get stuck in the ear canal instead, leading to blockages and potential infections. Yet another reason to give your ears regular breaks from being plugged up.
Any noise over 85 decibels can cause permanent damage to your hearing if you're exposed to it for long enough. To put that in perspective, 85 decibels is roughly the level of heavy traffic or a food blender. And the louder the noise, the shorter the safe exposure time becomes, which is why hearing protection matters.
This isn't just about construction workers or musicians; if you attend live music events, work with power tools, ride a motorcycle, or participate in shooting sports, you're exposing your ears to potentially damaging noise levels. Even your lawnmower can push 90 decibels.
There are various types of hearing protection available, from basic foam plugs to custom-moulded options that provide the best level of protection whilst still allowing you to hear speech and enjoy music. Custom hearing protection is particularly worth considering if you're regularly in noisy environments, as they give you more comfort over long periods of wear.
Related reading: How to protect your hearing
Your ears need cleaning, but probably not in the way you think. Gently use a damp flannel to clean around the outside of your ear, including around any piercings; that's all the cleaning your ears actually need from you.
Do not use cotton buds to clean inside your ears, as cotton buds push wax further into your ear canal rather than removing it, potentially causing blockages or even damaging your eardrum. Your ears are self-cleaning, so they don't need your help with the inside areas.
Your ears contain remarkably delicate components that enable you to hear, such as the eardrum, which is thinner than a sheet of paper. The tiny bones in your middle ear are the smallest in your entire body. You can do serious damage by poking around in there with objects that seem harmless.
Avoid using any of those online ear-cleaning gadgets, such as ear cameras, wax removal spirals, or anything else promising to take away earwax. The reality is that they're not regulated medical devices, and they have the potential to cause real harm.
If you think there's something wrong with your ears or you're experiencing a blockage, seek professional help rather than attempting DIY removal.
If you swim regularly or enjoy the occasional dip, you may be at risk of developing swimmer's ears, which is medically known as otitis externa. This is an infection caused when water gets trapped in your ear canal, creating a warm, moist environment where bacteria thrive.
The symptoms are unpleasant: pain, itching, and sometimes discharge from the ear, and they can keep you out of the water for weeks whilst it clears up.
Custom swimming earplugs keep your ears dry and free from bacteria, which is particularly important if you're swimming multiple times a week.
Custom-moulded water protection fits your ears perfectly, stays in place, and doesn't feel intrusive once you're used to them.
When you're applying sunscreen, don't forget your ears. The tops of your ears, your lobes, and the skin behind your ears all get sun exposure and can develop skin cancer just like any other exposed area of your body.
Make sure you cover these areas thoroughly, avoiding getting any sunscreen actually inside the ear canal. If you notice any unusual bumps, changes in skin texture, or moles on or around your ears, get them checked by your GP.
Skin cancer on the ear is more common than you might think, particularly for people who work outdoors or spend a lot of time in the sun.
This might seem like odd advice in an article, but stress genuinely impacts your hearing. Chronic stress can exacerbate tinnitus symptoms, making that ringing or buzzing sound considerably worse.
It can also affect the delicate blood vessels in your ears, potentially causing long-term damage to your hearing health.
Stress causes your body to produce cortisol and adrenaline, which can restrict blood flow to your ears. Less blood flow means less oxygen reaching those important hair cells in your inner ear, which can damage them over time.
Whilst managing stress is easier said than done, it's worth making an effort, for your ears as well as your general wellbeing.
Related reading: How stress affects your ears
Earwax is your ear's natural defence system, capturing bacteria and debris before they can cause problems. It's supposed to be there, and in most cases, it works perfectly well on its own, gradually making its way out of your ear canal without any intervention needed from you.
However, sometimes earwax builds up to levels that need addressing; for instance, you might notice your ears feeling blocked, temporary hearing loss, or an earache. Some people simply produce more wax than others, or have ear canals that don't allow wax to migrate out naturally.
If you're experiencing these symptoms, see a qualified wax removal clinician or audiologist who can safely remove the blockage. Don't attempt to deal with it yourself, as you'll likely make things worse. Professional wax removal is quick, painless, and immediately effective.
Hearing loss often goes unnoticed until the symptoms become quite severe, partly because it usually develops gradually, as you adapt to small changes without realising what's happening. It's also because the people around you might be more aware of your hearing difficulties than you are.
The earlier hearing loss is identified, the more options you have for managing it. This is why knowing the signs matters, both for yourself and for loved ones you might be concerned about.
Common warning signs include difficulty hearing people clearly in noisy environments, frequently asking people to repeat themselves, turning the television volume up higher than others find comfortable, and finding phone conversations surprisingly difficult. If you're experiencing any of these symptoms regularly, it's worth getting your hearing tested.
Related reading: 5 signs you might need a hearing test
Just as you have your eyes tested every couple of years, you should be doing the same with your hearing. Regular hearing tests can catch irregularities early on, before they develop into more significant problems.
This is especially important for people over 50, when the risk of hearing loss increases considerably. By age 50, around 40% of people have some degree of hearing loss. By 70, that figure rises to 70%. Regular monitoring means you can track changes over time and take action if needed.
Hearing tests are straightforward, painless, and usually free through the NHS or at private hearing providers, like us. There's genuinely no reason not to get your hearing checked every year or two, particularly as you get older. It's a small time investment that could make a significant difference to your quality of life.
✔️ Follow the 60/60 rule with headphones: 60 minutes maximum at 60% volume, then give your ears a rest.
✔️ Wear hearing protection for anything over 85 decibels - live music, power tools, motorcycling, lawn mowing, or any prolonged loud noise exposure.
✔️ Never use cotton buds inside your ears. They push wax deeper rather than removing it, potentially causing damage. Your ears are self-cleaning.
✔️ Avoid DIY ear cleaning gadgets advertised online. If you have a wax blockage or ear problems, see a qualified professional rather than attempting to fix it yourself.
✔️ Protect your ears from water if you swim regularly. Custom swimming plugs prevent swimmer's ear infections.
✔️ Apply sunscreen to your ears when in the sun - tops, lobes, and behind the ears all need protection from skin cancer.
✔️ Manage stress levels where possible. Chronic stress exacerbates tinnitus and can restrict blood flow to your ears, potentially causing long-term damage.
✔️ Get professional help for earwax build-up. Qualified audiologists can remove blockages safely and immediately.
✔️ Know the warning signs of hearing loss: difficulty in noisy places, asking people to repeat themselves, high TV volume, and struggling with phone calls.
✔️ Have regular hearing tests every 1-2 years, especially over 50 when hearing loss risk increases to 40%, rising to 70% by age 70.
Most hearing problems are preventable, but once damage is done to those delicate hair cells in your inner ear, it's permanent. The habits you develop now, in your twenties, thirties, forties, directly affect your hearing in your sixties, seventies, and beyond.
If you're noticing any signs of hearing difficulties, or if it's been a while since you had your hearing tested, booking an appointment is the sensible next step.
Early intervention makes a genuine difference to outcomes, and there's considerably more that can be done now than most people realise.
Following these tips will help protect your hearing for years to come, but the most important thing you can do is get your hearing tested regularly. Our free hearing assessments take about an hour and give you a complete picture of your hearing health. We can also see you in clinic or in the comfort of your own home, free of charge.
If you're over 50, or if you've noticed any of the warning signs mentioned in this article, booking a test is the sensible next step.
What hearing aid features do I actually need?
Speech Enhancement in Hearing Aids
Spatial Awareness in Hearing Aids Do not spend hundreds of pounds without getting a second opinion from us.
Not only are the prices great, but the service is fantastic! Many thanks to your team.In general, any audiologist will always recommend to you the hearing aid model that best suits your needs. Here is a useful checklist to make sure that is the case.
If you have significant hearing loss in both ears, you should be wearing two hearing aids. Here are the audiological reasons why:
Localisation: The brain decodes information from both ears and compares and contrasts them. By analysing the minuscule time delays as well as the difference in the loudness of each sound reaching the ears, the person is able to accurately locate a sound source.
Simply put, if you have better hearing on one side than the other, you can't accurately tell what direction sounds are coming from.
Less amplification is required: A phenomenon known as “binaural summation” means that the hearing aids can be set at a lower and more natural volume setting than if you wore only one hearing aid.
Head shadow effect: High frequencies, the part of your hearing that gives clarity and meaning to speech sounds, cannot bend around your head. Only low frequencies can. Therefore, if someone is talking on your unaided side, you are likely to hear that they are speaking, but be unable to tell what they have said.
Noise reduction: The brain has its own built-in noise reduction, which is only really effective when it is receiving information from both ears. If only one ear is aided, even with the best hearing aid in the world, it will be difficult for you to hear in background noise as your brain is trying to retain all of the sounds (including background noise) rather than filtering them out.
Sound quality: We are designed to hear in stereo. Only hearing from one side sounds a lot less natural to us.
Fancy some further reading on this topic? You can read about why two hearing aids are better than one in our article, hearing aids for Both Ears, here
For most people, the main benefit of a rechargeable hearing aid is simple convenience. We are used to plugging in our phones and other devices overnight for them to charge up. Here are some other pros and cons:
For anybody with poor dexterity or issues with their fingers, having a rechargeable aid makes a huge difference, as normal hearing aid batteries are quite small and some people find them fiddly to change.
One downside is that if you forget to charge your hearing aid, then it is a problem that can't be instantly fixed. For most, a 30-minute charge will get you at least two or three hours of hearing, but if you are the type of person who is likely to forget to plug them in regularly, then you're probably better off with standard batteries.
Rechargeable aids are also a little bit bigger and are only available in Behind-the-Ear models.
Finally, just like with a mobile phone, the amount of charge you get on day one is not going to be the same as you get a few years down the line. Be sure to ask what the policy is with the manufacturer's warranty when it comes to replacing the battery.
For most people, the answer is yes. But it's never that simple.
The majority of hearing problems affect the high frequencies a lot more than the low ones. Therefore, open fitting hearing aids sound a lot more natural and ones that block your ears up can make your own voice sound like you are talking with your head in a bucket. Therefore, in-ear aids tend to be less natural.
However, the true answer is we can't tell until we have had a look in your ears to assess the size of your ear canal, and until we have tested your hearing to see which frequencies are being affected.
People with wider ear canals tend to have more flexibility, also there are open fitting modular CIC hearing aids now that do not block your ears.
There is also the age-old rule to consider, that a hearing aid will not help you if it's sat in the drawer gathering dust. If the only hearing aid you would be happy wearing is one that people can't see, then that's what you should get.
Most people can adapt to any type of hearing aid, as long as they know what to expect. Have an honest conversation with your audiologist as to what your needs are.
Generally speaking, six or more. Unless it's none at all. The number of channels a hearing aid has is often a simplistic way an audiologist will use to explain why one hearing aid is better than another, but channels are complex, and it is really not that straightforward. Here are some reasons why:
Hearing aids amplify sounds of different frequencies by different amounts. Most people have lost more high frequencies than low, and therefore need more amplification in the high frequencies. The range of sounds you hear is split into frequency bands or channels, and the hearing aids are set to provide the right amount of hearing at each frequency level.
Less than six channels, and this cannot be done with much accuracy, so six is the magic number. However, a six-channel aid is typically very basic with few other features and is suitable only for hearing a single speaker in a quiet room. The number of channels is not what you should be looking at; it's more the rest of the technology that comes with them.
As a final note, different manufacturers have different approaches. One method is not necessarily better than any other. For example, some manufacturers have as many as 64 channels in their top aids. Most tend to have between 17 and 20. One manufacturer has no channels at all.
Manufacturer's warranties typically last between 2-5 years, depending on the brand and model, and cover defects in materials and workmanship. This includes repairs for component failures, electronic malfunctions, and manufacturing defects, but excludes damage from misuse, accidents, or normal wear. Most manufacturers also include loss and damage insurance for the first year.
We handle all warranty claims on your behalf, liaising with manufacturers and ensuring you get replacement devices quickly when needed. This comprehensive warranty coverage, combined with our lifetime aftercare, gives you complete peace of mind.
Our hearing tests are completely free, whether at our clinics or in your home. Unlike other providers who charge £30-£100 for home visits, we believe hearing healthcare should be accessible without financial barriers. Our comprehensive assessments include examination by a registered audiologist, audiogram results, and personalised recommendations.
All testing, future adjustments, and ongoing support are included at no extra cost. While NHS tests are also free, typical 6-week waiting periods often lead people to seek immediate private testing. We provide prompt, professional assessments that fit your schedule and budget.
Yes, we offer completely free home visits throughout the UK, and this service is included in our prices with no additional charges. Home visits are particularly valuable for people with mobility issues, busy schedules, or those who simply prefer the comfort and convenience of their own environment.
Our audiologists can conduct full hearing tests, fit hearing aids, and provide ongoing support in your home. This service sets us apart from many providers who either don't offer home visits or charge extra for them.
We can offer prices up to 40% lower than high street retailers because of our business model. As a network of 200+ independent audiologists, we don't have the massive overheads of large retail chains - no expensive high street premises, no sales targets pushing audiologists to sell the most expensive options, and no costly marketing campaigns.
However, we maintain the same buying power as the big chains because we purchase on behalf of our entire nationwide network. This means you get access to the same premium hearing aids with professional service, but at genuinely competitive prices.
We offer a comprehensive 60-day money-back guarantee, which gives you twice the industry standard time to properly assess whether your hearing aids are right for you. This extended period recognises that adjusting to hearing aids takes time, and your brain needs several weeks to adapt to the amplified sounds.
Unlike many providers who offer just 30 days, we believe 60 days gives you the confidence to test your hearing aids in all the situations that matter to you - from quiet conversations at home to busy restaurants and outdoor activities.
When we refer to a product as 'Latest Launch', we mean it is the latest to be released on the market.
When we refer to a product as 'New', we mean that the product is the newest hearing aid model on the market.
When we refer to a product as 'Superseded', we mean that there is a newer range available which replaces and improves on this product.
When we refer to a product as an 'Older Model', we mean that it is has been superseded by at least two more recent hearing aid ranges.