Hidden Hearing has been renamed Audika, as Amplifon sells its remaining UK business to parent company Demant and exits the UK market entirely. We break down what's driving the change, what it means for pricing and hearing aid choice, and why Audika isn't a new name globally, even if it's unfamiliar on the UK high street.
ReadScrivens are an opticians established in 1938, owned and run by brothers Mark and Nicholas Georgevic. They moved into supplying hearing aids in the 1950s, then later re-branded the hearing aid side of the business as “The Hearing Company”. They now own M&S hearing aids and M&S Opticians.
ReadWhen researching hearing aids, it can feel at times, rather like a minefield of questions, comparisons and misconceptions. You might be wondering how much hearing aids cost and whether you will be able to find an audiologist near you that can cater to your hearing loss needs. In this article, we discuss & compare Boots Hearingcare to that of Specsavers.
ReadHidden Hearing and Amplifon, once two separate national retailers, have now merged into a single business, Audika, following Amplifon's full exit from the UK. Here's how the two providers used to compare, and what the merger means if you're an existing customer of either.
ReadWhen many people think about getting a hearing aid their minds will turn to Boots Hearing Care. Boots is a popular place to get hearing aids from and there are almost 400 Boots Hearingcare shops nationwide.
ReadSpecsavers Hearing Centres are the largest retailer of hearing aids in the UK. They employ about 150 dispensers who operate from around 400 locations – usually Specsavers opticians.
ReadWhen we refer to a product as 'Latest Launch', we mean it is the latest to be released on the market.
When we refer to a product as 'New', we mean that the product is the newest hearing aid model on the market.
When we refer to a product as 'Superseded', we mean that there is a newer range available which replaces and improves on this product.
When we refer to a product as an 'Older Model', we mean that it is has been superseded by at least two more recent hearing aid ranges.