Head of Online Medical Content
Audiology Expert at Hearing Aid UK
Overview | What you gain and what you lose | What they share | Choose Own SI if... | Choose Own (original) if... | Key takeaways | Conclusion
If you're researching Oticon's custom in-the-ear hearing aids, you've probably encountered both the Own SI and the original Own - and honestly, working out which one you need isn't entirely straightforward.
Both are custom-moulded hearing aids that sit in your ear rather than behind it, both look remarkably discreet, and both come from the same manufacturer. So what's actually different?
The short answer is that Own SI launched in March 2025 as an upgrade to specific models in the Own range, which first appeared in 2022. Here's where things get interesting, though - Oticon hasn't replaced the entire Own family, just the two smallest models.
Here's where the comparison becomes more complicated. Own SI only comes in two styles - Invisible-in-Canal (IIC) and Completely-in-Canal (CIC). These are the absolute smallest custom hearing aids Oticon makes, and frankly, they're virtually invisible in 9 out of 10 ears.
The original Own comes in five styles: IIC, CIC, In-the-Canal (ITC), In-the-Ear half-shell, and In-the-Ear full-shell. This matters because the larger ITC and ITE styles in the Own range include Bluetooth connectivity, whilst the Own SI models don't have Bluetooth at all.
So the trade-off is this: Own SI gives you the latest AI processing in the two smallest possible styles, but you lose wireless connectivity. The original Own gives you Bluetooth in the larger styles, but with older processing technology.
At the time of writing, if you want an ITC, ITE half-shell, or ITE full-shell with the newer Sirius chip and DNN 2.0, they don't exist yet. Oticon is in the process of updating its custom line, but they've only released the two smallest models so far.
This means if you want a larger custom hearing aid with Bluetooth connectivity, you'll need to choose the original Own with the older Polaris chip.
Despite the chip difference, these hearing aids share more similarities than you might expect:
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You prioritise invisibility above all else and want the absolute smallest possible hearing aids with the latest AI processing. The IIC model is genuinely invisible in most ears, and the CIC is only slightly larger.
If discretion is your primary concern and you don't need Bluetooth connectivity, Own SI delivers the most advanced technology Oticon has ever fitted into a custom hearing aid this small.
You want the newest processing technology and don't need smartphone connectivity. The Sirius chip and DNN 2.0 represent genuine advances in how these tiny devices handle challenging listening environments, particularly restaurants and social gatherings.
You have mild to severe hearing loss that can be accommodated in an IIC or CIC style. Your audiologist can determine this based on your audiogram and ear canal anatomy.
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You need Bluetooth connectivity for streaming phone calls, music, or other audio directly to your hearing aids. The ITC and both ITE styles in the Own range offer full wireless connectivity with compatible devices, which the Own SI simply doesn't have.
You prefer a larger custom hearing aid that's easier to handle. The ITC and ITE styles are less fiddly to insert and remove, have larger batteries that last longer, and are easier to manage if you have dexterity issues. They're still custom-moulded and fit entirely in your ear - just not as deeply as the IIC and CIC.
You want app control. The Bluetooth-enabled Own models connect to the Oticon ON app, giving you control over volume, programmes, and various settings from your smartphone. Without Bluetooth, the Own SI has no app compatibility whatsoever.
You have a more severe hearing loss. The ITC and ITE models can accommodate more powerful receivers for hearing loss up to 100 dB.
Let's be frank about this - it's disappointing that neither range offers rechargeable options in 2025. Starkey has managed to create rechargeable custom hearing aids, so it's clearly possible, but Oticon hasn't made this leap yet.
For the IIC and CIC models in both ranges, you'll be dealing with tiny size 10 batteries. These are fiddly little things that need changing every few days, and the packaging can be genuinely difficult to open if you have arthritis or reduced finger dexterity.
The larger Own styles use size 13 batteries, which are easier to handle and last a bit longer, but they're still disposable.
If rechargeable batteries are essential to you, you'll need to look at Oticon's behind-the-ear models like the Intent or Real instead.
✔️ The main difference is chip technology - Own SI uses the newer Sirius chip with DNN 2.0, whilst Own uses the Polaris chip with first-generation DNN. This represents better AI processing in Own SI.
✔️ Own SI only comes in two sizes - IIC and CIC only. If you want ITC or ITE styles, you've just got the the original Own for now.
✔️ No Bluetooth in Own SI - this is a significant loss. If you want wireless streaming or app control, you need the larger Own models with Bluetooth.
✔️ Both are custom-moulded - you'll need an ear impression taken, which means working with a proper audiologist rather than buying online.
✔️ Neither is rechargeable - disappointingly, both ranges use disposable batteries. Size 10 for IIC/CIC, size 13 for larger Own styles.
✔️ Own SI is more invisible - if discretion is your priority, Own SI's IIC model is genuinely invisible in 9 out of 10 ears.
✔️ Original Own offers more versatility - five styles versus two, with Bluetooth connectivity in the larger models.
✔️ Professional fitting is essential - custom hearing aids require expert assessment, accurate impressions, and precise programming to work properly.
✔️ We offer both - as truly independent audiologists, we can recommend either based on your hearing loss, lifestyle, and priorities - not on which makes us more profit.
✔️ Free home visits available - we can do the full assessment, take impressions, and fit your custom hearing aids at home across the UK.
Here's the honest assessment - if you absolutely need the smallest possible hearing aids and don't care about Bluetooth connectivity, Own SI represents Oticon's most advanced custom technology. The Sirius chip and DNN 2.0 are genuine improvements, and the processing power is impressive for such tiny devices.
However, if you want Bluetooth streaming, app control, or simply prefer a slightly larger hearing aid that's easier to manage, the original Own with its Bluetooth-enabled ITC and ITE models might actually be the better choice - even though the chip is technically older. The Polaris chip and first-generation DNN are still excellent technology that works very well.
The frustrating reality is that Oticon has only partially updated its custom range. Ideally, there would be ITC and ITE models with the Sirius chip and Bluetooth connectivity, but those don't exist yet. So you're choosing between cutting-edge processing in ultra-small packages (Own SI) or slightly older processing with more features and connectivity (Own).
Either way, proper fitting by a qualified audiologist is absolutely essential. Custom hearing aids only work properly if they're made from accurate ear impressions and programmed precisely to your hearing loss.
This is where our audiologists come in - we can take proper impressions, help you decide between these options based on your actual needs rather than marketing claims, and ensure you get the best possible outcome.
With free home visits across the UK, we can do all of this in the comfort of your own home if that's more convenient.
Own SI offers the latest AI in an invisible design, but no Bluetooth. Original Own has wireless connectivity in larger styles with older processing.
We'll help you decide based on your actual needs - not which earns us more commission.
Free home visits available across the UK • 60-day money-back guarantee • Lifetime aftercare included
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Not only are the prices great, but the service is fantastic! Many thanks to your team.In general, any audiologist will always recommend to you the hearing aid model that best suits your needs. Here is a useful checklist to make sure that is the case.
If you have significant hearing loss in both ears, you should be wearing two hearing aids. Here are the audiological reasons why:
Localisation: The brain decodes information from both ears and compares and contrasts them. By analysing the minuscule time delays as well as the difference in the loudness of each sound reaching the ears, the person is able to accurately locate a sound source.
Simply put, if you have better hearing on one side than the other, you can't accurately tell what direction sounds are coming from.
Less amplification is required: A phenomenon known as “binaural summation” means that the hearing aids can be set at a lower and more natural volume setting than if you wore only one hearing aid.
Head shadow effect: High frequencies, the part of your hearing that gives clarity and meaning to speech sounds, cannot bend around your head. Only low frequencies can. Therefore, if someone is talking on your unaided side, you are likely to hear that they are speaking, but be unable to tell what they have said.
Noise reduction: The brain has its own built-in noise reduction, which is only really effective when it is receiving information from both ears. If only one ear is aided, even with the best hearing aid in the world, it will be difficult for you to hear in background noise as your brain is trying to retain all of the sounds (including background noise) rather than filtering them out.
Sound quality: We are designed to hear in stereo. Only hearing from one side sounds a lot less natural to us.
Fancy some further reading on this topic? You can read about why two hearing aids are better than one in our article, hearing aids for Both Ears, here
For most people, the main benefit of a rechargeable hearing aid is simple convenience. We are used to plugging in our phones and other devices overnight for them to charge up. Here are some other pros and cons:
For anybody with poor dexterity or issues with their fingers, having a rechargeable aid makes a huge difference, as normal hearing aid batteries are quite small and some people find them fiddly to change.
One downside is that if you forget to charge your hearing aid, then it is a problem that can't be instantly fixed. For most, a 30-minute charge will get you at least two or three hours of hearing, but if you are the type of person who is likely to forget to plug them in regularly, then you're probably better off with standard batteries.
Rechargeable aids are also a little bit bigger and are only available in Behind-the-Ear models.
Finally, just like with a mobile phone, the amount of charge you get on day one is not going to be the same as you get a few years down the line. Be sure to ask what the policy is with the manufacturer's warranty when it comes to replacing the battery.
For most people, the answer is yes. But it's never that simple.
The majority of hearing problems affect the high frequencies a lot more than the low ones. Therefore, open fitting hearing aids sound a lot more natural and ones that block your ears up can make your own voice sound like you are talking with your head in a bucket. Therefore, in-ear aids tend to be less natural.
However, the true answer is we can't tell until we have had a look in your ears to assess the size of your ear canal, and until we have tested your hearing to see which frequencies are being affected.
People with wider ear canals tend to have more flexibility, also there are open fitting modular CIC hearing aids now that do not block your ears.
There is also the age-old rule to consider, that a hearing aid will not help you if it's sat in the drawer gathering dust. If the only hearing aid you would be happy wearing is one that people can't see, then that's what you should get.
Most people can adapt to any type of hearing aid, as long as they know what to expect. Have an honest conversation with your audiologist as to what your needs are.
Generally speaking, six or more. Unless it's none at all. The number of channels a hearing aid has is often a simplistic way an audiologist will use to explain why one hearing aid is better than another, but channels are complex, and it is really not that straightforward. Here are some reasons why:
Hearing aids amplify sounds of different frequencies by different amounts. Most people have lost more high frequencies than low, and therefore need more amplification in the high frequencies. The range of sounds you hear is split into frequency bands or channels, and the hearing aids are set to provide the right amount of hearing at each frequency level.
Less than six channels, and this cannot be done with much accuracy, so six is the magic number. However, a six-channel aid is typically very basic with few other features and is suitable only for hearing a single speaker in a quiet room. The number of channels is not what you should be looking at; it's more the rest of the technology that comes with them.
As a final note, different manufacturers have different approaches. One method is not necessarily better than any other. For example, some manufacturers have as many as 64 channels in their top aids. Most tend to have between 17 and 20. One manufacturer has no channels at all.
Manufacturer's warranties typically last between 2-5 years, depending on the brand and model, and cover defects in materials and workmanship. This includes repairs for component failures, electronic malfunctions, and manufacturing defects, but excludes damage from misuse, accidents, or normal wear. Most manufacturers also include loss and damage insurance for the first year.
We handle all warranty claims on your behalf, liaising with manufacturers and ensuring you get replacement devices quickly when needed. This comprehensive warranty coverage, combined with our lifetime aftercare, gives you complete peace of mind.
Our hearing tests are completely free, whether at our clinics or in your home. Unlike other providers who charge £30-£100 for home visits, we believe hearing healthcare should be accessible without financial barriers. Our comprehensive assessments include examination by a registered audiologist, audiogram results, and personalised recommendations.
All testing, future adjustments, and ongoing support are included at no extra cost. While NHS tests are also free, typical 6-week waiting periods often lead people to seek immediate private testing. We provide prompt, professional assessments that fit your schedule and budget.
Yes, we offer completely free home visits throughout the UK, and this service is included in our prices with no additional charges. Home visits are particularly valuable for people with mobility issues, busy schedules, or those who simply prefer the comfort and convenience of their own environment.
Our audiologists can conduct full hearing tests, fit hearing aids, and provide ongoing support in your home. This service sets us apart from many providers who either don't offer home visits or charge extra for them.
We can offer prices up to 40% lower than high street retailers because of our business model. As a network of 200+ independent audiologists, we don't have the massive overheads of large retail chains - no expensive high street premises, no sales targets pushing audiologists to sell the most expensive options, and no costly marketing campaigns.
However, we maintain the same buying power as the big chains because we purchase on behalf of our entire nationwide network. This means you get access to the same premium hearing aids with professional service, but at genuinely competitive prices.
We offer a comprehensive 60-day money-back guarantee, which gives you twice the industry standard time to properly assess whether your hearing aids are right for you. This extended period recognises that adjusting to hearing aids takes time, and your brain needs several weeks to adapt to the amplified sounds.
Unlike many providers who offer just 30 days, we believe 60 days gives you the confidence to test your hearing aids in all the situations that matter to you - from quiet conversations at home to busy restaurants and outdoor activities.
When we refer to a product as 'Latest Launch', we mean it is the latest to be released on the market.
When we refer to a product as 'New', we mean that the product is the newest hearing aid model on the market.
When we refer to a product as 'Superseded', we mean that there is a newer range available which replaces and improves on this product.
When we refer to a product as an 'Older Model', we mean that it is has been superseded by at least two more recent hearing aid ranges.